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Digital technology and smartphones in particular have transformed many aspects of our society, including how people seek out and establish romantic relationships.Few Americans had online dating experience when Pew Research Center first polled on the activity in 2005, but today 15% of U. adults report they have used online dating sites or mobile dating apps.One-third of people who have used online dating have never actually gone on a date with someone they met on these sites.If you haven’t found quite what you’re looking for on an online dating site, you aren’t alone.One factor behind the substantial growth among younger adults is their use of mobile dating apps.About one-in-five 18- to 24-year olds (22%) now report using mobile dating apps; in 2013, only 5% reported doing so.One in five young adults aged 25 to 34 have used online dating versus just 9% of seniors aged 55 and up.
Even among Americans who have been with their spouse or partner for five years or less, fully 88% say that they met their partner offline–without the help of a dating site. The convenience of online dating has exploded its popularity in recent years.Sites like Ok Cupid and e Harmony make it possible to meet that special someone without ever having to leave your couch, while Tinder and similar apps let you browse for nearby singles right from your smartphone. have used an online dating service or dating app at some point.Today, nearly half of the public knows someone who uses online dating or who has met a spouse or partner via online dating – and attitudes toward online dating have grown progressively more positive.
To be sure, many people remain puzzled that someone would want to find a romantic partner online – 23% of Americans agree with the statement that “people who use online dating sites are desperate” – but in general it is much more culturally acceptable than it was a decade ago.In 2014, the dating services industry pulled in just over billion in revenue, which adds up to a 4.8% increase since 2009.