Proenza schouler designers dating
In 2008, the company launched its first line of handbags, including the PS1, a classic satchel that embodies a sense of wearable luxury that has become the brand's signature.
Last year, Rodarte, Proenza Schouler, Joseph Altuzarra, and Thom Browne traded New York for Paris.
“The biggest reason we wanted to do the calendar shift on a creative level was that we're pouring our heart and soul into these show collections, but then they deliver and sit on the floor for three or four weeks, then they go on sale,” Mc Cullough told Business of Fashion.
While fall and spring collections arguably have more visibility, it’s these commercially minded pre-collections that sit on shop floors the longest, and make brands the most money.PSWL (Proenza Schouler White Label) has been billed as “elevated basics"—updated takes on jeans, tees, sweats, and rain gear.